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2 Results for Year = "2024"
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Gaining and holding consumers' attention
a series of four articles on attention in advertising
Borgmann, Lennart Wolfgang ; Langner, Tobias ; Volkmann, Christine ; Bergische Universität Wuppertal
Elektronische Ressource, Wuppertal, Juli 2024
Gaining and holding consumers' attention: a series of four articles on attention in advertising
Kopka, Julian Felix ; Langner, Tobias ; Volkmann, Christine K. ; Bergische Universität Wuppertal
Elektronische Ressource, Wuppertal, Juli 2024